Furniture Brands International Employee Incentive Program

Furniture Brands International needed a program to inspire employees to think beyond the daily routine and make decisions that positively impact the success of the company. Boston Creative designed a simple program that offered a clear message and fun graphics. Employees who achieved program goals were rewarded with a week of paid vacation, thus the theme Make a Difference / Make a Week!.

The vintage poster designs – printed in offset litho on uncoated stock – offered a nod to classic American posters of the 1930's and 40's, and provided a sense of pride and team spirit.